60 Strengths Explained

Discover the Strengths That Will Change Your Life 🚀

Each of us has a unique combination of 60 strengths—but knowing them is the key to unlocking your full potential.

The Strengths Profile assessment, that is the foundation of your coaching relationship with James and HiR, goes beyond telling you what you’re good at.

It shows you:

✨ What energises you (your realised strengths)

🌱 What you could use more often (your unrealised strengths)

🔄 What you’ve learned to do but drains you (learned behaviours)

⚠️ What holds you back (weaknesses)

By completing your personalised Strengths Profile report, you’ll gain powerful insights into how to make better choices, feel more fulfilled, and step confidently into the life you want.

And here’s the game-changer: when you work with a coach, we’ll take that report and turn it into a roadmap for your success.

Together, we’ll uncover how to use your strengths to create real momentum in your career, relationships, and personal growth.

👉 Take the first step today — complete your Strengths Profile and let’s start building the life you dream of.

Foundations is the starting point for all coaching and a complete 4-week experience in its own right. It’s fully tailored to you and designed to give deep insight into how you lead yourself, clarity on what’s really going on, and direction on what to do next—whether the focus is work, life, relationships, motivation, or decisions. After Foundations, you can pause, continue with monthly, fortnightly or weekly coaching, or book sessions on demand. Memberships are flexible, include unlimited support, and can be cancelled anytime.

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Action

You feel compelled to act immediately and decisively, being keen to learn as you go

Adaptable

You juggle to meet challenging demands and fit the best fit for your needs

Adherence

You love to follow processes, operating firmly within rules and guidelines

Adventure

You love to take risks and stretch yourself outside your comfort zone

Authenticity

You are always true to yourself, even in the face of pressure from others

Bounceback

You use setbacks as springboards to go on and achieve even more

Catalyst

You love to motivate and inspire others to make things happen

Centered

You have inner composure and self-assurance, whatever the situation

Change Agent

You are constantly involved with change, advocating for change and making it happen

Compassion

You really care about others, doing all you can to help and sympathise

Competitive

You are constantly competing to win, wanting to perform better and be the best

Connector

You make connections between people, instinctively making links and introductions

Counterpoint

You always bring a different view to others, whatever the situation or context

Courage

You overcome your fears and do what you want to do in spite of them

Creativity

You strive to produce work that is original, by creating and combining things in imaginative ways

Curiosity

You are interested in everything, constantly seeking out new information and learning more

Detail

You naturally focus on the small things that others easily miss, ensuring accuracy

Drive

You are very self-motivated, pushing yourself hard to achieve what you want out of life

Emotional Awareness

You are acutely aware of the emotions and feelings of others

Empathic

You feel connected to others through your ability to understand what they are feeling

Enabler

You create the conditions for people to grow and develop for themselves

Equality

You ensure that everyone is treated equally, paying close attention to the issues of fairness

Esteem Builder

You help others to believe in themselves and see what they are capable of achieving

Explainer

You are able to simplify things so that others can understand

Feedback

You provide fair and accurate feedback to others, to help the develop

Gratitude

You are constantly thankful for the positive things in your life

Growth

You are always looking for ways to grow and develop, whatever you are doing

Humility

You are happy to stay in the background, giving others credit for your contributions

Humour

You see the funny side of everything that happens - and make a joke of it

Improver

You constantly look for better ways of doing things andf how things can be improved

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Coaching Memberships

Ongoing support that adapts to your life, coaching memberships let you continue the work at a rhythm that suits you.

Foundations Program

Everyone's starting point: a 4-week program because you’re ready for clarity without pressure. Foundations is the simplest, most supportive way to begin coaching.

Incubator

You love to think deeply about things, to arrive at the best conclusion

Innovation

You approach things in ingenious ways, coming up with new and different approaches

Judgment

You enjoy making decisions and are able to make the right decision quickly and easily

Legacy

You want to create things that will outlast you, delivering a positive and sustainable impact

Listener

You are able to listen intently to and focus on what people say

Mission

You pursue things that give you a sense of meaning and purpose in your life

Moral Compass

You have a strong ethical code, always acting in accordance with what you believe is right

Narrator

You love to tell stories and see the power of these stories to convey insights

Optimism

You always maintain a positive attitude and outlook on life

Organiser

You are excetionally well-organised in everything you do

Persistence

You achieve success by keeping going, particularly when things are difficult

Personal Responsibility

You take ownership of your decisions and hold yourself accountable for your promises

Personalisation

You recognise everyone as a unique individual, noticing their subtle differences

Persuasion

You enjoy bringing others round to your way of thinking and winning their agreement

Planner

You make plans for everything you do, covering all eventualities

Prevention

You think ahead, to anticipate and prevent problems before they happen

Pride

You strive to produce work that is of teh highest standard and quality

Rapport Builder

You establish rapport and relationships with others quickly and easily

Relationship Deepener

You have a natural ability to form deep, long-lasting relationships with people

Resilience

You take hardships in your stride, recovering quickly and getting on with things again

Resolver

You love to solve problems, themore difficult the better

Self-Awareness

You know yourself well, undersatnding your own emotions and behaviour

Self-Belief

You are confident in your own abilities, knowing that you can achieve your goals

Service

You are constantly looking for ways to help and serve others

Spotlight

You love to be the focus of everyone's attention

Strategic Awareness

You pay attention to the wider context and bigger picture to inform your decisons

Time Optimiser

You maximise your time, to get the most out of whatever time you have available

Unconditionality

You accept people for who and what they are, without ever judging them

Work Ethic

You are very hardworking, putting a lot of effort into eveything that you do

Writer

You love to write, conveying your thoughts and ideas the written word

How Coaching Works

It all starts with Foundations, a focused 4-week coaching experience to create clarity and direction. It can then be followed up with a choice of coaching memberships, which offer flexible, ongoing support you can choose when you want to continue.

Coaching Memberships

After Foundations, you can pause to integrate the work and reflect or immediately continue with monthly, fortnightly or weekly coaching, or book sessions on demand.

Memberships are flexible, include unlimited support, and can be cancelled anytime.

Foundations Program

Foundations is the starting point for all coaching and a complete 4-week experience in its own right. It’s fully tailored to you and designed to give deep insight into how you lead yourself, clarity on what’s really going on, and direction on what to do next—whether the focus is work, life, relationships, motivation, or decisions.