Asawa, Beyoncé, Gaga & Kusama

Creativity, Cycles, and Becoming Who You Really Are

FOR YOU

James

7/29/20253 min read

What Beyoncé, Gaga, Asawa & Kusama Taught Me About Creativity, Cycles, and Becoming Who You Really Are

In one magical week, I moved through three cities and three powerful experiences:

✨ A stadium in Las Vegas where Beyoncé embodied presence, power, and purpose.

✨ Another more intimate venue in San Francisco where Lady Gaga turned raw vulnerability into wild, beautiful art.

✨ And the San Francisco Museum of Modern Art, where I stood quietly in front of creations by Ruth Asawa and Yayoi Kusama that said more than a whole library could.

Three spaces. Four artists. Wildly different energies.

But one message came through loud and clear:

We are here to create, to move, to express—and to become.

Not just “someday,” not just when everything’s perfect.

Right now. In this messy, brilliant season you’re in.

“You can’t force a plant to bloom…” — Ruth Asawa

At SFMOMA, I came across this quote by Ruth Asawa, and it landed like a truth bomb:

“You can’t force a plant to bloom. It has a cycle. You have to tend it and care for it and wait for the bloom to happen… The more experiences you have like this, the more you begin to understand your own cycle.”

This is what we forget.

We expect ourselves to bloom constantly.

To have clarity all the time.

To lead, show up, and produce on command.

But real growth doesn’t work that way.

Your energy has seasons.

Your creativity has rhythm.

Your life—like a garden—needs tending, not forcing.

And yet, most people I work with come to me mid-burnout.

Not because they aren’t doing enough—but because they’ve been doing everything except honouring who they really are.

Coaching, at its best, helps you pause long enough to notice what season you’re in… and why.

It reconnects you with your rhythm.

It gives you the insight and tools to stop pushing—and start cultivating.

“Let there be eternal harmony…” — Yayoi Kusama

Just a few walls over, Yayoi Kusama’s words felt like a balm:

“Let there be eternal harmony among all in the circles and cycles of living… Peace and endless love for all.”

Kusama’s work is infinite, obsessive, often overwhelming—and yet meditative.

She and Asawa create by surrendering to the pattern. By trusting repetition. By honouring their own flow.

It reminded me that transformation doesn’t always come from reinvention.

Sometimes, it comes from returning to what’s already there.

The parts of us we’ve silenced. The rhythms we’ve ignored. The joy we’ve postponed.

Most people want change without discomfort. Growth without uncertainty. Success without self-discovery.

But the truth is, the only way out is in.

Kusama reminds us that peace doesn’t come from having all the answers.

It comes from aligning with your own cycles—and trusting that’s enough.

What Beyoncé and Gaga Add to the Mix

Watching Beyoncé on stage was like witnessing pure alignment.

Her energy didn’t scream—it radiated. Every move said: “This is who I am.” She wasn’t just performing. She was leading.

Lady Gaga, on the other hand, let herself be seen in all her messy magic. She cried. She screamed. She glitched on purpose.

And in doing so, she reminded everyone in that room that being fully yourself is the bravest act of all.

Both women, in their own ways, showed what it looks like to lead from truth.

They weren’t pretending. They weren’t people-pleasing. They were expressing, feeling, creating—and owning it.

The Power of Understanding and Being Yourself

Here’s the part that ties it all together:

You don’t need to be a pop star or an artist to live like this.

You just need to stop outsourcing your identity to titles, expectations, or other people’s timelines.

You need to:

  • Understand what energises and drains you

  • Know your strengths—not just on paper, but in action

  • Honour your season, your cycle, and your truth

  • Lead from your centre, not someone else’s script

Most people aren’t unmotivated, they’re disconnected.

Disconnected from themselves. From their rhythm. From their voice.

That’s why coaching is so powerful. It creates a space to remember who you are. To look at your patterns with compassion.

To reconnect with the leader, the creator, the person you’ve always been underneath the noise.

It’s not about becoming someone new. It’s about unbecoming what you’re not—and stepping into who you really are.

What Transform Is Really About

Transform is not a surface-level coaching offer.

It’s a deep-dive, 12-session journey into your identity, your strengths, your direction, and your growth.

It’s for people who are ready to:

  • Reclaim their energy, their voice, and their leadership

  • Let go of what’s no longer working

  • Move forward with clarity, confidence, and soul

  • Build a life or career that feels like their own masterpiece

We’ll explore your cycles, your creative rhythm, your inner compass, and we’ll build a powerful, practical plan to lead your next chapter with purpose.

This isn’t about hustle. This is about wholeness.

Ready to begin again—on your terms?

I’m offering a limited number of Transform journeys starting September 8th 2025.

✨ 12 sessions.

✨ Deep support.

✨ Real shifts.

Let’s make this season count—not by forcing anything to bloom, but by creating the space for it to happen—naturally, powerfully, beautifully.