Why HiR & James
How does the HiR approach stack up against the rest of the coaching industry
1/20/20264 min read
A clear-eyed look at what’s different — and why it matters
The coaching industry has grown rapidly over the last decade. With that growth has come a wide range of styles, promises, price points, and levels of depth. For anyone considering coaching, it can be hard to tell what actually makes one approach different from another.
This article offers a transparent comparison between HiR’s coaching approach and common industry models — not to criticise, but to clarify.
1. How Coaching Begins
The industry norm:
Most coaches start with a free discovery call, followed by an open-ended commitment to ongoing sessions or a fixed multi-month package. While this works for some, it often leaves clients unsure of what they’re committing to or whether the coaching will actually suit them.
The HiR approach:
At HiR, every coaching relationship begins with Foundations — a structured, four-week coaching experience designed to stand on its own. Foundations isn’t a teaser or trial. It’s a complete piece of work that creates clarity, insight, and momentum before any longer-term decisions are made.
This removes pressure, builds trust, and ensures coaching starts with substance rather than obligation.
Feel free to book a 20-min call to see if we vibe or ask questions before you commit to Foundations.
2. Coaching Philosophy
The industry norm:
Many coaches rely on goal-setting frameworks, accountability structures, and mindset work. These can be useful, but they’re often applied generically, without a clear psychological lens.
The HiR approach:
HiR’s work is strengths-based and evidence-informed, grounded in the Strengths Profile and positive psychology. The focus is on understanding how a person naturally operates — what energises them, what drains them, and where untapped potential exists.
Rather than “fixing weaknesses,” coaching amplifies what already works and helps clients design sustainable ways forward.
3. Turning Insight into Action
The industry norm:
Insight is frequently generated in sessions, but many clients struggle to translate that insight into real-world change once the call ends.
The HiR approach:
Integration is built into the process. HiR uses tailored articles, reflection exercises, and practical experiments — written and designed specifically to help clients apply insight in their everyday lives. Between-session support ensures momentum continues beyond the conversation; You have 24/7 WhatsApp or email support between sessions.
Coaching isn’t just about understanding yourself — it’s about doing something meaningful with that understanding.
4. Flexibility and Risk
The industry norm:
Coaching is often packaged in rigid timeframes or long-term contracts, which can create hesitation for people already stretched or burnt out.
The HiR approach:
After Foundations, clients choose how — or whether — they continue. There are no lock-ins, and support structures are designed to work with real life, not against it. This respects autonomy and ensures clients stay because the work is valuable, not because they’re contractually bound.
5. Who the Coaching Is For
The industry norm:
Many coaches specialise narrowly — either in corporate leadership or personal/life coaching — with limited crossover.
The HiR approach:
HiR works with individuals, leaders, teams, and organisations. Clients often include professionals who are doing well on paper but feel underutilised, leaders stepping into greater responsibility, people navigating reinvention, and organisations focused on performance, engagement, and talent.
We also work with people going through major life changes, such as trauma or upheaval, including redundancy, divorce, or relocation.
Strengths-based coaching works for everyone at every life stage, whether you have a vision for the future or not and regardless of whether you are 'successful' already or going through a 'down' period.
This breadth allows coaching to address both personal and professional realities together — not as separate worlds.
6. Experience and Credibility
The industry norm:
Credibility is often built primarily on certifications or methodologies.
The HiR approach:
HiR is informed by over 25 years of lived experience across leadership, entrepreneurship, recruitment, consulting, success, failure, burnout, and recovery, as well as Strengths Profile Accreditation and various coaching courses. This experience allows coaching to engage calmly with complexity, ambiguity, and change — without rushing toward simplistic answers.
Clients aren’t coached by theory alone, but by perspective shaped through real-world challenges.
Let’s talk money — because “is this worth it?” is a very sensible question.
Coaching prices in Australia are all over the place. You’ll see everything from bargain “accountability calls” to premium executive coaching that costs more than a weekend in Byron. The difference usually isn’t just the coach — it’s the structure, depth, and support you’re actually getting.
Foundations — $888 AUD (4 weeks)
In the wider market, short starter programs and intensives typically land anywhere from $600 to $1,500+, depending on experience and whether tools/assessments are included. At $888, Foundations sits in that sweet spot: serious, structured, and high value without the “luxury coaching” price tag. It’s also a complete piece of work — not a teaser.
Single coaching session — $249 (standard)
For experienced coaches, a common range is roughly $220–$350+ per hour, often with less structure between sessions. At $249, HiR is competitively priced for professional-level coaching — and when you run a limited promo (like $125), it’s basically the coaching equivalent of a half-price upgrade: same brain, same depth, lower friction.
Resume & Career Strategy Upgrade — $395
Resume services often range from $350 to $900+, especially when strategy and coaching are included. At $395, this is positioned as a strong-value option — because it’s not just a document makeover, it’s a clarity + positioning reset with support.
Coaching Memberships — from $249/month (or $2,699 upfront)
Ongoing coaching packages in the market commonly sit between $500 to $2,000+ per month depending on frequency, support, and brand. HiR memberships start at $249/month for monthly coaching, with options for fortnightly and weekly rhythms — and they include unlimited WhatsApp/email support between sessions. For clients who want consistency and momentum, it’s a practical, modern model: real support, real flexibility, no lock-ins.
What this means in plain English:
HiR’s pricing is set in the “credible and fair” zone — not bargain-basement (which usually means generic), not inflated premium (which often means paying for the coach’s lifestyle). You’re paying for structured clarity, strengths-based insight, and support that actually helps change stick.
In Summary
HiR’s coaching stands apart through:
a structured, low-pressure entry point
strengths-based, evidence-informed methodology
practical integration of insight into action
flexibility that respects autonomy
deep lived experience alongside professional expertise
The result is coaching that is human-first, grounded, and genuinely useful — designed to help people move forward with clarity, resilience, and intention.
For those considering coaching, the real question isn’t “Which coach sounds best?”
It’s “Which approach fits how I want to live and work?”
HiR exists to offer a clear, thoughtful answer to that question.
HiR Coaching & Consulting is a business name registered in New South Wales, Australia. ABN 53693942059
100% Money Back Guarantee
Foundations Program – Our Promise
The Foundations Program comes with a clear promise.
If, after completing Foundations, you:
do not get something positive from the experience and
do not make at least one agreed change identified in your initial 30-minute onboarding call
then you can choose one of two options:
A full refund, minus the cost of the Strengths Profile assessment, or
Continue working with me at no additional cost until you achieve a meaningful breakthrough.
This promise exists because Foundations is designed to create clarity, momentum, and real change — not just conversation.
Coaching Memberships – Flexibility, Not Guarantees
On-going coaching memberships do not come with a performance guarantee.
Instead, they are designed to be low-risk and flexible:
You can cancel at any time
There are no penalties or lock-ins
You stay because the coaching is useful — not because you’re tied to a contract.
12-Month Upfront Memberships – Pro-Rata Refunds
If you choose to pay for 12 months upfront, you’re entitled to request a pro-rata refund at any time if you decide the experience is not positive for you.
In this case:
The number of coaching sessions already attended will be deducted from the original amount paid
The remaining balance will be refunded accordingly
Important Notes
Coaching is not a done-for-you service. Results depend on your willingness to engage, reflect, and take action.
If at any point it becomes clear that the agreed effort and participation are not there, I’ll raise this directly and honestly.
If alignment can’t be restored, a refund of the unused portion of the coaching may be issued at the standard coaching rate.
Exclusions
Refunds and guarantees do not apply to the Resume & Career Upgrade Package or the Seven Days of Strengths self-guided program, due to the nature of the work and time already invested.




Terms & Conditions
Payment is immediate at the time of booking.
Prices quoted on the website are in AUD, and HiR is registered in Australia. Payments and invoices are available in AUD, USD, CND, GBP, or EURO.
All sessions are online, booked via Calendly and conducted using Google Meet unless expressly agreed otherwise. In-real-life sessions may incur additional fees for travel and incidental expenses.
Sessions can be rescheduled using the calendly booking system as required.
All Calendly sessions are booked with a 30-minute buffer so that James can extend the session without any challenges or additional fees should we continue to get the work done. After your kick-off session, the agreement with your coach on the specific results you want to achieve from your personalised program will be documented.








